Netflix’s ‘Bridgerton’ Heats Up Romance Genre – (Press This! WSJ)

A show based on popular bodice-rippers gives an industry often dismissed as tawdry a much-needed embrace. The success of “Bridgerton” couldn’t have come at a better time for the romance industry, which has been struggling to retain its power in the publishing world. Recent years have marked a steady decline in print and ebook sales of romance novels, which went from more than 98 million units sold in 2012 to 41 million in 2020, according to NPD BookScan, whose figures do not reflect sales of self-published titles.

Source: Netflix’s ‘Bridgerton’ Heats Up Romance – WSJ

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